Melissa likes wine. A lot. Lucky for her she gets to work with wine for a living. As a senior wine industry brand strategist living in New York City, Melissa has been tasting her way to the top for 15 years while learning, guiding, and motivating teams and clients alike in both the U.S. and Italy.
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Currently, Melissa is the USA Brand Manager for Bolé Wine, a range of Italian fizzy wines from Italy’s latest sparkling wine denomination, Romagna DOC Spumante. Surfacing brand value and equity for stakeholders makes her tick. She is the author of the forthcoming book, “Bianchista Forever: Drinking and Appreciating Italy’s White Wines.” Melissa proudly wears her Italian Wine Ambassador pin earned from the Vinitaly International Academy (VIA) program. When not tasting or studying for the WSET Diploma, she can be found in well-worn Patagonia gear running along the Hudson River.